Overview
Google Trends is a free tool from Google that analyzes the popularity of top search queries in Google Search across various regions and languages. It visualizes search trends over time, enabling users to identify emerging topics, seasonal patterns, and geographic interest. The tool provides access to unfiltered sample of actual Google search requests, making it a valuable resource for marketers, researchers, journalists, and anyone interested in understanding public interest and sentiment. Google Trends offers related queries, geographic breakdowns, and comparison tools, enabling in-depth analysis of search behavior and trend forecasting. It also provides 'Year in Search' reports that summarize the top searches of the year.
Common tasks
Analyze search trends for specific keywordsDiscover trending topics in different regionsCompare search volume of different keywordsIdentify seasonal trends in search interestTrack the popularity of brands and productsMonitor news and current events through search dataExplore related queries and topics for keyword research